Members Practice · Barcelona · Est. 2026
ROCA XVC

Where Capital Meets Strategy.

Digital Transformation · AI · Capital · Real Estate

Roca XVC operates at the meeting point of capital, AI, and execution. We advise founders, investors, and operators on digital transformation, financial structuring, and cross-border expansion — embedded in the work, selective in mandate, direct in counsel.

Digital Transformation & AI Strategic Consulting Financial Advisory Real Estate International Capital
Barcelona aerial — Eixample district with Sagrada Família
No. 01 · The City 41.4° N · 2.1° E EST. MMXXVI
Barcelona Eixample's grid — the practice's home.
Currently advising · Selective mandate inquiries open Initiate →
The Practice

A firm built for the work that matters.

Roca XVC is a strategic advisory practice headquartered in Barcelona, working across European and global markets. We serve founders, investors, and operators who are building something significant — and who require counsel that meets the work where it lives.

The practice was established in 2026 to address a specific gap: advisory that combines true cross-border depth with hands-in-the-work execution. We sit in the room. We read the documents. We make the call.

We do not scale by adding bodies. We engage selectively, and we follow the work to its conclusion.

25+ yrs
Combined practice across capital markets, real estate, and operating strategy
04
Domiciles NL · ES · ZA · US — cross-border by default
100%
Selective mandate we engage where genuine value can be created
Sagrat Cor — Tibidabo, Barcelona
No. 02 · Position

We do not engage at scale. We engage where genuine value can be created — and we follow the work to its conclusion.

— Founding Memorandum, 2026
Areas of Counsel

Five practices. One discipline.

Roca XVC operates across five interconnected areas. They are practiced together, not in silos — because the work that matters rarely fits inside a single column.

01 / 05 · Featured

Digital Transformation & AI

Strategy and delivery for companies adopting AI, automation, and digital infrastructure. We design transformation roadmaps and build operating systems that let growth-stage companies scale commercially without scaling headcount — turning AI from speculation into compounding operational advantage.

AI strategy Automation Operating systems LLM integration Data architecture
02 / 05

Strategic Consulting & Internationalization

Strategic planning, organizational design, and international expansion. We specialise in helping international businesses establish a credible, operational presence in Spain and Southern Europe.

Org design Expansion Spain entry
03 / 05

Financial Advisory for Growth Companies

Financial modelling, fundraising preparation, capital structure advisory, and interim CFO support. Cross-border corporate restructuring and multi-entity financial consolidation.

Fundraising Interim CFO Restructuring
04 / 05

Real Estate & Development

Transaction advisory, development management, and investment structuring for operators, developers, and cross-border investors across residential, commercial, and mixed-use mandates.

Sourcing Development Structuring
05 / 05

International Capital & Business Development

Connecting international capital — family offices, institutional investors, private networks — with opportunities in Spain and Southern Europe. We facilitate relationships and coordinate cross-border mandates.

Family office Cross-border Mandates
How We Work

From inquiry to outcome.

Every engagement follows the same arc. We do not surge teams. We do not produce decks for the sake of decks. The work is direct, sequenced, and accountable.

i

Inquiry

A direct conversation. We understand the question, the constraints, and what success looks like in the principal's terms.

ii

Architecture

A written engagement memo. Scope, deliverables, sequencing, and what we will not do. Signed before work begins.

iii

Embedded work

We sit in the meetings, read the documents, draft the memos. Counsel happens where the work happens — not adjacent to it.

iv

Closure

Outcome documented, files transferred, follow-on relationships made plain. Engagements end cleanly, not silently.

The Voice

We do not seek validation. We are not a Spanish firm with foreign clients — we are cross-border by default. We do not engage at scale; we engage where genuine value can be created, and we follow the work to its conclusion.

— Roca XVC, Founding Memorandum, 2026
Initiate

A direct conversation.

We respond personally to every inquiry within one business day. Mandates are reviewed by both directors before engagement.

Kasem Challiou
Director — Business Development

Twenty years across SaaS, real estate development, and cross-border structuring. Founded and exited Moonlander.ai. Active across NL · ES · ZA · US.

Myrthe Hogendoorn
Director — Strategy, Finance & Operations

Strategic and operational backbone of the practice. Cross-border finance, regulatory architecture, and the quiet infrastructure that makes mandates land.

By submitting you agree to the confidential review of this inquiry by Roca XVC, S.L.U. We do not share or sell information.